Color, Style, and Messaging

Mariah Tuttle

Prompt: In today's 30-minute design challenge, we will show our gratitude to Kumu Jill through an explorative response to Shepard Fairey's style and Pantone's Color of the year Viva Magenta.

Viva Magenta: "This vibrant color puts the 'O' in Optimism, ushering in a more positive attitude after a challenging start to the decade." It is "brave, fearless, and pulsating." It "vibrates with vim and vigor."

Instructions: Create a graphic that responds to Kumu Jill's strong spirit and kind, encouraging disposition.

  • Reference Shepard Fairey's Graphic Style
  • Reference Viva Magenta (HEX#BE3455)

Deliverable: Post your 30-minute Design Challenge Response to Kumu Weiner's LE tab by the end of Wednesday, March 1st. 

Post: On your website, create a page and include the following:

  • Your graphic
  • Any specific precedents if applicable
  • Your reflection on how you combined style and color while responding to a specific person (Kumu Jill).